Job Description

At McCraw Law Group, we’re more than just a personal injury law firm – we’re a team that truly cares about making a difference in the lives of our clients and our team. Our professional staff receive great pay and generous benefits, including a collaborative and welcoming environment.

Why McCraw Law Group?

• We believe in  integrity, empathy, and  fierce advocacy for our clients and our team.
• We do what we say we’re going to do and live by our core values.
• We work hard, but we also celebrate the wins, big and small.

Responsibilities

This is a full-time on-site position for a Digital Content Manager at McCraw Law Group in McKinney, Texas. The ideal candidate will have a proven track record of creating high quality, high-ranking content and will be responsible for managing the firm’s website content, SEO blog strategy, social media engagement, email marketing, and video scripts. This individual should also understand the legal industry and be able to create content that resonates with personal injury law clients.

Qualifications

• Bachelor’s degree in marketing, communications, journalism, English or related field.
• 3+ years of experience in digital content marketing, SEO writing, and content strategy with a proven track record of driving organic traffic, engagement, and conversions.
• Expertise in SEO best practices, keyword research, google analytics and SEO tools.
• Familiarity with social media platforms.
• Experience in AI powered content tools.
• Ability to analyze data, track performance, and make data-driven recommendations.
• Highly organized and deadline-driven, with strong project management skills.
• Ability to work in a fast-paced, high-pressure environment.
• Professional, poised, and team-oriented, with excellent interpersonal skills.
• Strong writing, editing, and verbal communication skills.

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